We've recently launched a brand new Villing & Company website. If you're looking to update your website, here are a few things we considered as we went through the process.
Advertising at just the right time is a key element in getting consumers' attention.
It's been said that marketing is both an art and a science. The science part can be measured and acted upon. But the art component requires a less empirical approach.
Sometimes members of your audience and stakeholders may have dramatically different opinions about your products and services. It can be difficult to please everyone.
Trust is such a key factor in making a purchasing decision. In the past, people often trusted celebrities and their opinions very highly. Now, that may be dwindling.
Too many marketers believe when it comes to communicating marketing messages in whatever medium, good enough is good enough.
Brand success on social media can happen anywhere at any time to anyone. It just takes the right strategy.
When you think about it, many of the hot topics in contemporary marketing are essentially reformulations or repackaging of earlier methodologies.