When you drive people to your site in advertisements, make sure to give them the relevant directions. The last thing you want to do is set them up for a frustrating visit.
When it comes to social media, some companies get it. Some don't. There really doesn't seem to be a middle ground.
Video jargon can be difficult to understand for an outsider. In this article, we explain what is meant by aspect ratio.
Just about everyone has difficulty looking at a website designed for desktop or laptop computer screens, on a phone screen that is only two inches wide. And it's completely unnecessary.
Social unrest has been magnified by social media. How can companies protect their reputations in this new social paradigm?
Most you have heard of Intel, but I'd guess only a fraction of you have heard of the second-place CPU company: AMD. Learn how effective marketing strategy helped AMD go 3-for-3 in powering the XBox One, PS4 and Wii U.
We all know social media is fast paced. While the newness of the latest platform or tactic may be alluring, it can also be a toxic to a marketing plan.
One of the best promotions I've seen recently is the Art Institute of Chicago's tie-in to the Stanley Cup Finals. The iconic lions at the museum's entrance are now sporting huge Blackhawks helmets.
Video compression, like most basic video terminology, can seem a little confusing at first. In this article, we explain what it means and how it's used by video editors.